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The Power of Employee Social Advocacy [Infographic] The topic of employee advocacy is in no way new to the digital marketing realm, but there’s still a somewhat vague understanding of how powerful it can be for your marketing efforts. This new infographic shows how that advocacy and help you reach new audiences and amplify your […]

Below is what happened in search today, as reported on and from other places across the web. The post SearchCap: Google AdWords tool, local Q&A & iOS 11 with AMP appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Tracking customer event data, such as for Kissmetrics’ behavioral analytics solution, is an integral part to any successful online business–but I bet you already knew that. You might also know that installing Kissmetrics tracking code across your platform is relatively straight forward, though it can get complex depending on your specific requirements. The complexity and […]

 Adding real-world diversity to emoji is a work in progress, but with platforms spanning the entire globe, it’s clearly important to big companies like Facebook. The social network just rolled out a set of new “family” emoji that, while they don’t yet capture the full spectrum, at least let your partner and kids have something […]

Here are the notes from the Chris Brogan Media broadcast for 08/24/17 (You can watch this on my Facebook account). This live video was all shot using Ecamm Live (client), the best way to do Facebook Live for Mac. Continue Reading The post CBM082417 appeared first on chrisbrogan.com. Build your free WordPress website with Host2.us […]

If I look back at the key products and services I’ve created, they’ve all been influenced by productive groundwork done while travelling. Australia is a long way from most places, so when travelling to places like the USA, there are plenty of hours on the plane that can be filled with deep work. I realise not everyone […]

Marketers have long tracked the habits of various generations of consumers, understanding that each generation has developed its own preferences and tastes based on the environment in which they were raised. We've gone from Baby Boomers to Gen Xers to Millennials and a few in-between. Now, we have arrived at a new generation set to […]

Remarketing is always one of the most powerful tools in an ecommerce marketer’s belt, but it takes on added importance in Q4. With the holidays fast approaching, you can do a good amount of prep work now to put yourself in a great position to capitalize on the holiday rush. I’ve outlined my five favorite […]

Content marketing and SEO have become more challenging over the last couple years. But why? SEO has become more data driven to help search marketers prioritize what keywords they should be targeting and how to setup a proper strategy. Additionally, the increase in digital competition and investment from companies has had a significant impact. To […]

Sometimes, everything aligns to tell you that you should revisit a topic. Yesterday, I tweeted out this feeling I’d been having lately: “My most valuable business asset isn’t even mine: the network of people I can reach and talk with if necessary.” But there are also so many people doing “bad” networking. And I’m grateful […]