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 The U.S. Federal Election Commission (FEC) has voted to seek public views on whether there should be a change to the rules for political ads that extends disclaimer requirements to ads shown on digital platforms, such as Facebook and Google. Read More Build your free WordPress website with Host2.us free hosting today!

Hosted by the Daily Show’s Trevor Noah, Bing’s 2017 Agency Awards event celebrated “the practice of search” by recognizing key executives and agencies. The post Spark Foundry takes home Bing’s 2017 Agency of the Year & Innovator of the Year awards appeared first on Search Engine Land. Please visit Search Engine Land for the full […]

Columnist Amy Bishop shares tips for identifying actionable takeaways from your AdWords auction insights data. The post Competitive analysis: Making your auction insights work for you appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

About a year after Google began showing fact labels in search, Bing has officially begun showing the label in their own search results. The post Bing now officially supports Fact Check label with ClaimReview markup appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website […]

Seven Tips for Writing Better-Performing Expanded Text Ads [Infographic] Writing text ads is a challenge – how can you be compelling enough to drive a conversion with such limited space? There are several tricks of the trade explored in this new infographic. MarketingProfs Google to Advertisers: Get Your Mobile Landing Pages Ready Google recently announced […]

 In a swift response to the news that advertisers were able to target anti-Semitic phrases on Facebook, the social network has shut down “self-reported targeting fields” in the ad system until further notice. Read More Build your free WordPress website with Host2.us free hosting today!

If you’re looking for new ways to prospect new business for your product or service, a lead magnet could be a valuable investment. A lead magnet is essentially a gateway drug or a bribe to coax your target audience into your marketing or sales funnel. You ‘bribe’ a prospect with a specific piece of value […]

In a recent ProBlogger Mastermind, I shared a slide that seemed to hit a nerve with the group. While having lots of page views, sessions, fans, followers and even email subscribers may feel good, they don’t actually tell you anything about the health of your blog. I included this in my Mastermind session after having […]

If you grew up watching Star Trek, you know about the Enterprise's computer. With the simplest voice command: “Computer”, anyone on the ship could ask a question and get an immediate reply. The answer didn’t come in the form of a computer printout or on a screen. Communication happened vocally. Sounds familiar, right?  Chatbots: A […]

Sometimes, you just have to muster your courage and do something Big. It might mean making a brave statement with your content, or creating a splash by launching something new and amazing. On Monday, Brian Clark shared a strategy for telling a more gripping story by using the framing power of contrast. And he showed […]