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From golden arches to red bulls, color is fundamental to our recognition of familiar brands and color affects the way people react when they first encounter a company. Vistaprint worked with Dr. Sally Augustin of Design With Color to develop recommendations for the design of places, objects, and services that support desired cognitive, emotional, and […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google audiobooks, local spam & SEO metrics appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

 Facebook has been under fire for its practices and policies that enable advertisers to exclude “multicultural affinity” groups from the audiences they reach via the social network. Now, in light of a ProPublica investigation and pressure from the Congressional Black Caucus, Facebook says it’s committed to taking a closer look at its advertising policies. Read […]

Making a great holiday ad should be simple. Start with a heartwarming message about love, peace, and goodwill. Add twinkling lights and evergreen trees and families getting warm by a fire. Then add your brand’s logo discreetly toward the bottom right. There you have it – a holiday ad that won’t offend, creep out, or […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google donate in search, Google Doodle & SEO SWOT appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free […]

 Even YouTube is adding Stories. The popular format introduced by Snapchat, then adopted by Instagram, Skype, Facebook, Messenger and even some dating apps, is now making its way to YouTube as a new feature the company is calling “Reels.” To be clear, Reels is YouTube’s spin on Stories, not an exact copy. And Reels won’t […]

It’s the grand old way of getting your website noticed online, but despite its long-in-the-tooth reputation, the effectiveness of email outreach is showing no signs of slowing down – despite what some experts might have us believe. An old-fashioned email campaign can seem like the loneliest method of promotion available in the 21st Century. It’s […]

I’ve always said that every website should have a blog. Think about how long you’re currently spending to write a blog post. I’m willing to bet it takes you at least a few hours to create each. Sometimes longer posts take up to six or even eight hours. Where do you find the time to […]

Here are the notes from the Chris Brogan Media broadcast for 11/29/17. (You can watch this on my Facebook account). The goal of these posts is that there are trends and ideas here that might impact your business now or soon. Think on the stories here and look for ways to adjust your business accordingly. […]

We are in the final stretch of 2017 which means 2018 will be here before we know it. And unfortunately, Q2 will be here in the blink of an eye. All too often we spend weeks or even months creating a content strategy, and quickly find that by the middle of March, we’ve already abandon […]