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Before you start trying to drive traffic to your website, you need to master one factor. I’m talking about credibility. Without a credible website, you’ll struggle to get more customers and increase conversions. Plus, credibility shows you’re trustworthy. If you’re offering something without a trusted name or brand behind it, people will be hesitant to […]

KPIs are due EOD. Profit and loss statements need to be generated. Budget status updates have been requested. Juggling multiple marketing campaigns is stressful. But more importantly, it’s also incredibly risky. Soon enough, you’ve depleted your budget to the last few cents, and you have nothing to show for it. Or worse, you didn’t spot […]

Here are the notes from the Chris Brogan Media broadcast for 12/11/17. (You can watch this on my Facebook account). The goal of these posts is that there are trends and ideas here that might impact your business now or soon. Think on the stories here and look for ways to adjust your business accordingly. […]

Dale Carnegie, author of the famed How to Win Friends and Influence People, said in his book, “Remember that a person’s name is to that person the sweetest and most important sound in any language." That concept is a powerful truth that you can spin to your advantage in practically any aspect of your marketing […]

My favorite brand on social media is Denny’s. The diner chain eschews pretty much every marketing convention, and that’s exactly why its efforts stand out so much. The company’s online personality has been compared to that of a “chill teenager.” Its Twitter feed is filled with juvenile humor, rarely promoting the restaurant’s actual food in […]

What You Should Include in Your Email Newsletters (and Answers to 4 FAQs About Email) Do you email your blog readers regularly? Maybe you put ‘set up email newsletter’ on your ‘someday’ list ages ago, but still haven’t done it. Or maybe you have a newsletter list, but you haven’t sent one in months. You […]

Koch is credited with ushering in the Golden Age of bacteriology. The post Robert Koch Google doodle honors German physician awarded the 1905 Nobel Prize in medicine appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Our weekly roundup of news, announcements and events happening throughout the search marketing industry. The post Search Engine Land’s Community Corner: Dixon Jones retiring from Majestic, UK Search Awards winners & how to speak at SMX appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads call conversions, Google doodle & Google audiences appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free […]

 Facebook, in a similar manner to what it did with its internal policies around Managing Bias, is making publicly available its policies on harassment and bullying. Facebook also has outlined its investigation process as a result of harassment or bullying allegations. Read More Build your free WordPress website with Host2.us free hosting today!