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 Mark Zuckerberg is arguably the public face of the internet we never chose, but also the one we deserve based on the time we all spend using Facebook products. At some point, Facebook became so big that Zuckerberg’s personal challenges became news. And this year’s personal challenge is not personal at all — it’s all […]

It’s Day 3 of Product Marketing Month. Today’s post is about discovering new use-cases for your products that can be useful for different functional users in your customer’s company. — Unbounce co-founder Oli Gardner If you read the opening post of Product Marketing Month, you would have read about the concept of Productizing Our Technology […]

2 Finance Bloggers Share their Tips for Taking Blogs from a Hobby to a Full Time Business Once again we’re handing the podcast over to you, the listeners, to tell your stories and tips of starting and growing your blogs. Since episode 221 we’ve been hearing from our listeners about their blogs as a lead […]

 Last October, Facebook extended the usage (and flexibility) of Instagram Stories — the Snapchat-like feature that lets you patch together photos and videos into a slide show — by making it easy to directly post a Story to Facebook. Now Facebook is looking at how to bring WhatsApp into the fold. Read More Build your […]

Might there be an Act 3 for the venerable restaurant guide? The post Report: Google exploring sale of Zagat reviews appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Every marketing playbook begins with “know your target market.” It’s preached day in and day out by the top marketing pros. Every well-paid exec learns this on their first day on the job. And for good reason. Knowing your target market is critical to generating traffic or converting sales. But what does it really mean? […]

Customers are the lifeline and driving force of your business. Without them, you wouldn’t exist. That’s why you need to spend the time and use various resources to develop a better understanding of your customers’ thinking. The idea is to put yourself in your customers’ shoes—their minds, really. You want to figure out their perception […]

If you’re in marketing, there are days it feels like the most enviable occupation in the world and on others, the most accursed. This is a logical condition since, historically, marketers have been both praised and vilified (think of the series, Mad Men) for the work they do to manipulate their fellow humans and in […]

It’s Day 2 of Product Marketing Month. Today’s post is all about accelerating your marketing teams productivity with some creative new SaaS product adoption ideas. — Unbounce co-founder Oli Gardner You don’t need a big budget or a six-week-long strategic planning session to get started with product marketing. Sure, you’ll need to do this eventually, […]

Leaving Her Job to Create a Multi Six Figure Online Business – A Writing Blogger Tells Her Story We’re continuing our series of blogger stories, and handing the podcast over to you so you can tell your stories and tips of starting and growing your blogs. This series, which started with episode 221, is all […]