Elevate B2B Marketing News Weekly Roundup: Longer B2B Buying Cycles, AI Marketing Usage Study, & WhatsApp Gets Screen-Sharing
Improving Conversion Rates Continues to be the Top B2B Revenue Marketing Priority 66 percent of B2B marketers have said that improving account and lead conversion rates have been a top priority at their business during 2023, with other priorities for the year having included demand generation, better measurement of marketing impact, and content alignment with […]
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