Author Archives: host2admin

Automation, AdWords and Amazon: Ashley Fletcher on the future of paid search

Automation, AdWords and Amazon: Ashley Fletcher on the future of paid search

In 2017, Google rolled out 43 separate updates and changes to its AdWords platform.  From showing local information to display ads to the launch of Smart Display campaigns to visibility over landing page performance, each update from Google – whether big or small – has an impact on the way that PPC practitioners and search marketers go […]

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Three questions travel marketers should ask to create the right customer experience

Three questions travel marketers should ask to create the right customer experience

It is no secret that travel is one of the most mature online markets in the UK. Unlike emerging industries, which are still growing and have yet to settle into regular consistent patterns, travel is now an online veteran and follows repeatable seasonal trends. While retailers were rushing around organising their Christmas marketing campaigns, the […]

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Elizabeth Blackwell Google doodle recognizes first woman in the US to earn a medical degree

Elizabeth Blackwell Google doodle recognizes first woman in the US to earn a medical degree

A champion of women’s rights and an abolitionist, Blackwell was born on this date 197 years ago. The post Elizabeth Blackwell Google doodle recognizes first woman in the US to earn a medical degree appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with […]

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YouTube sees 90% lift in searches for football highlight videos during the last year

YouTube sees 90% lift in searches for football highlight videos during the last year

According to YouTube, sports fans are watching more sports-related videos than ever. The post YouTube sees 90% lift in searches for football highlight videos during the last year appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

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