Social Media Trends to Put Into Practice in 2018 [Infographic] What should social media marketers focus on in 2018? This infographic shows several trends, like social media ROI, mobile growth and trust. Social Media Today Search, Paid And SEO, Rank Higher As CMOs Seek New Agency Partners What do CMOs look for in agency partners? […]

 How can Facebook promote meaningful interaction between users? By letting them downvote inappropriate comments to hide them. Facebook is now testing a downvote button on a limited set of public Page post comment reels, the company confirms to TechCrunch. But what Facebook does with signals about problematic comments could raise new questions about censorship, and […]

After years of pushing for ‘secure by default’ web sites, Google will identify insecure sites in the Chrome browser beginning mid-Summer. The post Effective July 2018, Google’s Chrome browser will mark non-HTTPS sites as ‘not secure’ appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress […]

Most of my blog posts are long. I shoot for over 3,000 words in almost all of them. Sometimes, I’ll even go over 10,000 words. Because over the years, I’ve seen that those bring in the most traffic. This isn’t new or unique. Many people have found success in going long. But here’s the thing […]

In Part 1 of this series, I broke down how to effectively use different channels for B2B efforts –  from demand generation channels like Facebook, LinkedIn, and Pinterest to get in front of highly relevant audiences to paid search to capitalize on audiences with intent. I also touched on optimizing the landing pages/content you should […]

Similar to how Indochino is revolutionizing menswear with made-to-measure suits, it turns out a custom fit applies to their digital marketing too. In the past year, the fast-growing apparel brand saw over 50% growth in retail, and opened nine new showrooms across North America. The brand’s marketing team of just 12 people are used to […]

ProBlogger created International Start a Blog Day on February 7th to celebrate the achievements and the diversity of new bloggers around the world launching their blogs at the beginning of the year. Please join us in supporting these new bloggers by checking out their sites, reading their stories, leaving them a comment and following them […]

People always ask me the same question about AdWords: “What’s a ‘good’ cost per click?” And my response back to them is always the same: “Why do you care?” See, most people have AdWords wrong. They obsess over the costs. They know that more and more competitors are advertising on the platform, which drives up […]

 Want to let friends know you’re trying to party, hit the gym, focus on work or grab a drink? That’s the idea behind a powerful new feature Facebook Messenger is testing called Your Emoji. Akin to offline meetup app Down to Lunch, it lets you overlay a chosen emoji on your Messenger profile pic for […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords ticket sales, flight search, AMP changes & more appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us […]