Customers are a business’ most valuable asset, which is why they spend a lot of money to acquire new ones and work hard to retain the ones they have. This is especially true in the saturated retail industry where there is lots of competition to capture consumer’s attention. Here is where email marketing comes into […]

No website can stand without a strong backbone. And that backbone is technical SEO. Technical SEO is the structure of your website. Without it, everything else falls apart. Imagine you wrote the most amazing content in the world. It’s content that everyone should read. People would pay buckets of money just to read it. Millions […]

Facebook has been caught archiving videos users thought they had deleted. The New York Magazine flagged the problem to the company last week, after a user downloaded their Facebook archive and was surprised to discover multiple takes of a video they had thought had been discarded at the time the recording was made, years earlier. Facebook has […]

Pictured above: Rolf Inge Holden (Finge), founder of ConversionLab. Whether your best ideas come to you in the shower, at the gym, or have you bolting awake in the middle of the night, sometimes you want to quickly A/B test to see if a given idea will help you hit your marketing targets. This want […]

Role previously held by John Giannandrea being split into two between Jeff Dean and Ben Gomes The post Google’s Ben Gomes expands role to head all of search amid leadership shuffle appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting […]

It’s time for you to adapt to the latest marketing trends. Your company can no longer afford to ignore mobile users. Your website must be optimized for mobile devices. Why? Well, for starters, 80% of the top websites according to the Alexa rankings were optimized for mobile users. Plus, 80% of all Internet users have smartphones. […]

With the latest TrueView offering, brand advertisers run their shorter video ad assets, including bumpers, as skippable units. The post YouTube’s new TrueView for Reach option makes bumper assets skippable appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

The first search engine was created in 1990, over two millennia from when Aristotle, the famed Greek philosopher, walked the earth. Having never lived in a world that included a search engine, let alone paper, you might be wondering what advice Aristotle could possibly offer when it comes to search marketing, but one of his […]