Most businesses typically have a slow season when consumers don’t think of purchasing their services or products. Despite effective and well-built paid search and social programs, they’re often faced with the challenge of exhausting what they have within their core channels. So how can they avoid getting into the slump of low volumes and grab […]

Australia’s privacy watchdog has opened an investigation into Facebook in the wake of the Cambridge Analytica data misuse scandal. Yesterday Facebook revealed that more users than previously thought could have had their personal information passed to the company back in 2014 — saying as many as 87 million Facebook users could have had their data “improperly […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads extensions, Apple hires Google exec & local image bug appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with […]

Social media marketing needs to be a priority for every business across all industries. Get with the times and understand the latest trends. Your customers are active on social media platforms, so you need to establish a presence as well. Some of you may have mastered this already. You’ve been getting tons of new followers […]

Honoring excellence in marketing since 2007, Oracle’s Markie Award is a recognized global pillar of success. Companies of all sizes share their most innovative and successful campaigns in Omni-Channel Marketing, Content Marketing, Social Marketing, Data Management & Advertising, Web Optimization, Marketing Innovation and Analytics. With over 600 entries each year, becoming a Markie finalist or […]

There’s no way to sugarcoat this message: Facebook’s founder Mark Zuckerberg believes North America users of his platform deserve a lower data protection standard than people everywhere else in the world. In a phone interview with Reuters yesterday Mark Zuckerberg declined to commit to universally implementing changes to the platform that are necessary to comply with […]

Price extensions are available in the US and rolling out to international markets this month. The post Bing Ads launches mobile price extensions appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Modern marketers understand that quality, engaging and relevant content is at the core of any integrated digital marketing strategy. After all, in a world where consumers are increasingly self-directed in researching their options to make purchasing decisions, that quality, engaging and relevant content aids their journey and decision-making. But let’s face it. While marketers want […]