When you hear the words “site architecture,” the first thing that comes to mind is probably SEO. It doesn’t take much digging into SEO best practice to learn that Google loves a site with clearly defined architecture that’s easy to crawl and index. But if you stopped your site architecture planning with just your SEO, […]

What draws people to your content? In the past, I’ve explained how to write introductions that make the rest of your post irresistible. But before readers can even have a chance to read your intros, they’ll need to click on your headline. Headlines go way beyond just blog posts. This is something you need to focus […]

By Gabrielle Tao,VP, Product Management, Responsys Development, Oracle As a marketer, you most likely have a list of your “inactive” customers. The definition of inactive customers varies from marketer to marketer. Maybe they’re customers who haven’t purchased in the last year or those who haven’t responded to any marketing messages in the last 180 days. […]

Easily add notes about changes, testing details and results and more in the new AdWords interface. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Marketers know that quality content and smart SEO are essential for driving toward their marketing goals, but that doesn’t mean success is easy to come by. With 53% of B2B marketers reporting their content marketing is only moderately successful, and another 23% reporting it as not at all or minimally successful, it appears that the […]

Snap CEO Evan Spiegel spoke a bit about some of the cultural issues at the company, going public and competition with Facebook at Recode’s annual Code Conference this evening in Rancho Palos Verdes, Calif. Earlier today, Cheddar reported how a former Snap engineer criticized the company for a “toxic” and “sexist” culture that is not […]

You can attribute a lot of great relationships to perfect timing. When you connect with the right person at the right time, everything seems to just fit. This is especially true for sales. Connecting with your lead too early means they won’t be ready to buy. But if you wait too long, they may have […]

Do you ever look at other bloggers and feel you’ll never catch up to where they are? Perhaps they have hundreds – or thousands, or even hundreds of thousands – of subscribers to their email newsletter. Maybe they’re making a full-time living blogging, or even employing a whole team of staff. If you’re still in the […]

In the wake of Google’s removal of the ‘view image’ button, contributor Anthony Muller polled top news and entertainment sites to share their Google image traffic data. The results? Overwhelmingly positive — image search is back. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

PRESS START. These two words, which routinely appear on the title screens of video games, present both a prompt and a promise. You won’t advance until completing this simple command, but once you do, a world of adventure awaits. You can “press start” on a brand new CMWorld experience by scrolling down and clicking into […]