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Enterprise B2B Influencer Marketing Interview: Amisha Gandhi, SAP Ariba

One of the pioneers in the enterprise B2B influencer marketing space that I’ve been most fortunate to collaborate with most is Amisha Gandhi, (AmishaGandhi) Vice President of Influencer Marketing at SAP Ariba. Whether it was the SAP Leonardo launch microsite with interactive content and 30+ influencers sharing their expertise reaching 21 million views or campaigns like […]

264: How One Blogger Builds Engagement and Makes a Difference with Online Community Events

The post 264: How One Blogger Builds Engagement and Makes a Difference with Online Community Events appeared first on ProBlogger. How One Blogger is Using Online Events to Build Engagement and Make a Difference We continue our Blogger Breakthroughs series with a story from Trixi Symonds, whose Coloured Buttons blog teaches kids how to sew. […]

264: How One Blogger Builds Engagement and Makes a Difference with an Online Community Event

The post 264: How One Blogger Builds Engagement and Makes a Difference with an Online Community Event appeared first on ProBlogger. How One Blogger is Using Online Events to Build Engagement and Make a Difference We continue our Blogger Breakthroughs series with a story from Trixi Symonds, whose Coloured Buttons blog teaches kids how to […]

Facebook poaches leaders of Refdash interview prep to work on Jobs

Facebook just snatched some talent to fuel its invasion of LinkedIn’s turf. A source tells TechCrunch that members of coding interview practice startup Refdash including at least some of its executives have been hired by Facebook. The social network confirmed to TechCrunch that members of Refdash’s leadership team are joining to work on Facebook’s Jobs […]

What Spotify can learn from Tencent Music

On Tuesday, Tencent Music Entertainment filed for an IPO in the US that is expected to value it in the $25-30 billion range, on par with Spotify’s IPO in April. The filing highlights just how different its social interaction and digital goods business is from the subscription models of leading music streaming services in Western […]

Facebook Messenger internally tests voice commands for chat, calls

Facebook Messenger could soon let you use your voice to dictate and send messages, initiate voice calls and create reminders. Messenger for Android’s code reveals a new M assistant button atop the message thread screen that activates listening for voice commands for those functionalities. Voice control could make Messenger simpler to use hands-free or while […]

SearchCap: Bing political ads & Google Search Console issues

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

The Top 13 Tools to Use for A/B Testing

To have a successful website, you need to find ways to maximize your conversions. Right now, you might think the layout of your site has an optimal design, but how can you know for sure? The only way to figure this out is to test it. This isn’t something you just do once and forget […]

Bing votes ‘no’ on political candidate and ballot measure ads

The policy will not likely impact Bing’s ad revenue as the search engine reports political ads make up a small portion of its advertising volume. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!