Just a few modest improvements would make Home and Home Hub more effective for local search. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Are you tired of algorithm updates? Well, who isn’t? From Facebook to Google, marketing is continually changing and getting harder. Even if you are willing to give these platforms money, it still doesn’t guarantee success. You can experiment, run tests, but digital marketing isn’t as easy as it used to be. Years ago, when I […]

Back in 2011, roughly 150 marketing technology solutions were on the market. Today, the growth of this sector and it’s options are staggering. In fact, according to Scott Brinker, the mastermind behind the Chief Marketing Technologist Blog, the martech landscape has grown an impressive 27% in 2018 to include nearly 7,000 solutions. Of course, B2B  […]

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: CMO tenure report, Amazon named top YouTube ad of the year, more appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website […]

Russian efforts to influence U.S. politics and sway public opinion were consistent and, as far as engaging with target audiences, largely successful, according to a report from Oxford’s Computational Propaganda Project published today. Based on data provided to Congress by Facebook, Instagram, Google and Twitter, the study paints a portrait of the years-long campaign that’s […]

Google keeps testing new ways to reserve tables or book appointments in local listings. Here is one unusual test. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

What’s your company’s return policy? I’m sure you’ve been asked this question before by both current and prospective customers. But think about when this question gets asked. It’s not just when someone wants to return an item. Customers want to know what your return policy is before they buy. This holds true for in-store and […]

From changes in how people search thanks to technological innovations such as voice assistants, to changes in how search engine algorithms identify searcher needs, smart SEO is now rooted in understanding and matching the intent behind search queries. When we marketers understand search intent, we can create new content and/or optimize existing content to be […]

Makers of Modern Marketing: Kelvin Gee This installment of the Makers of Modern Marketing series finds us across from Senior Director of Modern Marketing Business Transformation, Kelvin Gee. This role takes Gee around the world as an evangelist, strategist, in-house consultant, marketing trainer, and enabler for modern marketing. He enables Oracle marketers to adapt to […]

Colin Kroll, the 34-year-old co-founder and CEO of the HQ Trivia app, has been found dead of an apparent drug overdose in his apartment, TechCrunch has confirmed. A spokesman for the NYPD told us that a female called 911 for a wellness check on Kroll’s apartment and he was found dead inside at 08:00 hours […]