If you break down the word “resolution” phonically, you get “resolute” and “shun.” Kind of ironic, since we all seem more likely to shun (persistently avoid, ignore, or reject through antipathy or caution) these self-assigned goals than be resolute (admirably purposeful, determined, and unwavering) in achieving them. Too often with New Year’s resolutions, we set […]

Instead of a New Year’s resolution, I practice a ritual called “My 3 Words.” The idea is that you think up three words that will help guide your choices and actions over the coming year. This has become quite an event, with thousands and thousands of people working their way through the ritual and planning […]

My parents are approaching 60. When they were young, they hung out at diners, or drove around in their cars. My generation hung out in the parking lot after school, or at the mall. My colleague John Biggs often talks of hanging out with his nerd buddies in his basement, playing games and making crank […]

Email marketing is alive and thriving more than ever. 80% of marketing professionals name email as the top driving factor of customer acquisition and customer retention. And it’s got a great ROI: For every $1 spent on email, you can expect an average of $38 in return. It doesn’t matter if you’re growing your first […]

Search marketing has continued to mature throughout 2018. At each twist and turn along the way, we’ve done our best to not only cover each change, but also offer insight and research-based strategy to help savvy digital marketers along the way. We’re fortunate to have a fantastic group of digital marketing professionals contributing to the […]

For those that get a lot of traffic to their AMP pages and show up in the featured snippets section, you may want to watch your metrics closely. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Email is the most important tool marketers have for communicating with their clients and prospects. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

The post Help Us Celebrate 15 Years of Blogging – TopRank Marketing Blog appeared first on Online Marketing Blog – TopRank®. Build your free WordPress website with Host2.us free hosting today!

Having the ability to measure your brand affinity and customer loyalty impact on sales will become increasingly important in this world of virtual assistants. The post Voice-based AI means brands must take an omnichannel approach with consumers appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website […]

Here are three audience management strategies marketers can use to supply new and captivating content. The post Build more emotionally engaging experiences with a personalized data strategy appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!