You’ve spent countless hours designing and updating your website. But you’re not getting paid for all of your hard work. Rather than letting your efforts go to waste, you can monetize your website by adding Google AdSense. What is Google AdSense? In short, AdSense is an advertising network run by Google. It’s a free way […]

Learn how to test new audience combinations with the Audience Insights tool in Google Ads Audience Manager. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

There’s no such thing as a free lunch, but that’s easy to forget when the CFO is blowing up your inbox with requests for a leaner marketing plan. How can CMOs defend their operating budgets, while still maximizing opportunities to defend the balance sheet? The Art of Right-sizing a Marketing Budget Starts with Reassessing How […]

In the aftermath of the tragic mosque massacre that claimed 49 lives in Christchurch, New Zealand, tech companies scrambled to purge their platforms of promotional materials that the shooter left behind. As most of the internet is now unfortunately aware, the event was broadcast live on Facebook, making it one of the most horrific incidents […]

In addition to testing out a new format for conversations within a prototype app called twttr and other features like a “Hide Tweet” button, Twitter today confirmed it’s also developing a feature that would allow users to subscribe to individual conversations taking place on its platform. The new option was first spotted by Jane Manchun […]

We’re asking you to help us compile marketer’s pain points into the mother of all lists. The post What martech challenges are keeping you up at night? appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Incorporating analytics into your work isn’t as challenging as you might think once you find the right resources (and many are free). The post Back to Basics: How every marketer can tame the analytics beast appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us […]

With the coming of 5G, programmatic bidding and AR, DOOH is rapidly evolving beyond its initial position as a video version of a static billboard. The post Digital out-of-home advertising is fracturing into many channels appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us […]