It’s hard to imagine that any marketer today isn’t aware of the importance of “digital experience” (DX). No longer a nice-to-have, DX has become a pivotal differentiator for organizations in almost any sector, ahead of even price and the product itself because of the power experience has to drive customer loyalty and recurring revenue. But […]

There are so many different elements of SEO. For the most part, all of these various aspects can be broken down into two main categories; on-page SEO, and off-page SEO. The biggest factor of off-page SEO is backlinks. While on-page SEO is comprised of elements like content copy, title tags, meta descriptions, internal linking, and […]

Facebook is updating the News Feed ranking algorithm to incorporate data from surveys about who you say are your closest friends and which links you find most worthwhile. Today Facebook announced it’s trained new classifiers based on patterns linking these surveys with usage data so it can better predict what to show in the News […]

Microsoft’s Space Partition Tree and Graph algorithm enables developers to apply vector search to traditional, audio and visual queries. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Instagram’s pivot to Stories continues with an overhaul of Explore designed to let users dig deeper into their niche interests. Stories are now eligible to show up in the Explore tab for the first time, giving creators a way to get discovered through their intimate, silly, behind-the-scenes content instead of just their manicured feed posts. […]

The ad targeting capability was a highly efficient tool for finding like-minded audiences once upon a time, but some marketers are seeing diminished outcomes. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

The post How to Grow Your Blog’s Traffic and Income by Setting Goals appeared first on ProBlogger. This post is based on episode 135 of the ProBlogger podcast. What does it take to make a full-time living for your blog? I know some bloggers who managed it with hundreds of daily readers, while others needed tens […]

As Facebook pushes ahead with its strategy to consolidate more of the backend of its various apps on to a single platform, it’s also doing a little simplifying and housekeeping. In the coming month, it will shut down Direct, the standalone Instagram direct messaging app that it was testing to rival Snapchat, on iOS and […]

In the world of email marketing, maintaining a good sender reputation is as crucial as maintaining a good financial credit score for individuals. The reputation that a business builds for itself, takes it a long way and in most cases will save you from being tagged as a spammer/junk by mailbox providers. An easy way […]

If you create and share content, curation is part of your B2B marketing strategy. From seasoning a blog post with key third-party statistics to sharing an interesting article from an industry publication or influencer across your social channels, you’re curating. But content curation has a place beyond adding an insight or two to your content. […]