Author Archives: host2admin

Get Ready For Video In 2021: Watch 5 Creative Examples of B2B Marketing on YouTube

Get Ready For Video In 2021: Watch 5 Creative Examples of B2B Marketing on YouTube

What’s new at YouTube, and how are B2B marketers using the world’s largest video platform in creative and engaging campaigns? Let’s take a look! Google’s omnipresent YouTube brought in revenue of over $15 billion in 2019, has over two billion monthly active users (MAUs), and by some estimates is considered as the world’s number two […]

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Facebook addresses political controversy in India, monetization opportunities, startup investments

Facebook addresses political controversy in India, monetization opportunities, startup investments

At the beginning of the previous decade, Facebook had a tiny presence in India. It had just started to slowly expand its team in the country and was inking deals with telecom operators to make access to its service free to users and even offer incentives such as free voice credit. India’s internet population, now […]

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How Marketers Can Match the Pace of Customer Change with Real-Time Experiences

How Marketers Can Match the Pace of Customer Change with Real-Time Experiences

Real-time experiences are the key to inspiring lifetime customer loyalty, according to Shashi Seth, Senior Vice President, Oracle CX Marketing. At the Oracle CX Cloud Virtual Summit on personalized marketing that took place August 6th, he spoke about the importance of customer data, real-time experiences, and hyper-personalization. Marketers work to keep up with customers who […]

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