Author Archives: host2admin

How to Choose The Right Reputation Management Agency

How to Choose The Right Reputation Management Agency

Is reputation management important? Research from Uberall shows if you increase your online review star ratings by 0.1, you can boost your online conversions by 25 percent. A review reply rate of 30 percent also raises conversion rates by 80 percent. With reputation management, businesses can increase their revenue consistently over time.  Most businesses need […]

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Apple is (temporarily) waiving its App Store fee for Facebook’s online events

Apple is (temporarily) waiving its App Store fee for Facebook’s online events

Last month, Facebook introduced support for paid online events — and because many of the businesses offering those events have struggled during the coronavirus pandemic, the company also said it would not collect fees for the next year. At the same time, it complained that Apple had “dismissed” its requests to waive the App Store’s […]

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B2B Marketing News: Rising B2B Ad Spend, Enterprise Chatbot Usage Doubles, B2B’s Purpose Gap, & New Tools From Google & Facebook

B2B Marketing News: Rising B2B Ad Spend, Enterprise Chatbot Usage Doubles, B2B’s Purpose Gap, & New Tools From Google & Facebook

US B2B Digital Advertising 2020 B2B advertisers are relying more than ever before on paid ads, with a 22.6 percent increase for 2020 in B2B digital ad spending, contributing to a total spend that is expected to top $8 billion in the U.S. alone by the end of the year, according to newly-released forecast data […]

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