Author Archives: host2admin

B2B Marketing News: Google Faces Monopoly Probe, Sophisticated B2B Attribution Models Study, & LinkedIn’s New Video Meeting Options

B2B Marketing News: Google Faces Monopoly Probe, Sophisticated B2B Attribution Models Study, & LinkedIn’s New Video Meeting Options

Most B2B Demand Gen Pros Use Sophisticated Attribution Models Some 43 percent of B2B demand generation buyers say that they use advanced attribution models with multiple touchpoints, while 21 percent don’t have a campaign attribution model at all, according to recently-released data surveying B2B technology marketing and demand generation decision-makers. Marketing Charts LinkedIn Adds New […]

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Getting Technical: Implementing Different Languages in Email

Getting Technical: Implementing Different Languages in Email

Our world is diverse but increasingly interconnected. So are our businesses, customers, and email subscribers. With approximately 3.9 of the 7.5 billion people on earth using email, businesses can no longer ignore subscribers outside where they operate from. Especially considering that email marketing is such a massive business driver. According to our research at Litmus, […]

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3 reforms social media platforms should make in light of ‘The Social Dilemma’

3 reforms social media platforms should make in light of ‘The Social Dilemma’

Jason Morgese Contributor Jason Morgese is the founder and CEO of Leavemark, the first ad-free, data storage and social media hybrid. “The Social Dilemma” is opening eyes and changing digital lives for Netflix bingers across the globe. The filmmakers explore social media and its effects on society, raising some crucial points about impacts on mental […]

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Facebook’s controversial Oversight Board starts reviewing content moderation cases

Facebook’s controversial Oversight Board starts reviewing content moderation cases

Facebook’s external body of decision makers will start reviewing cases about what stays on the platform and what goes, beginning today. The new system will elevate some of the platform’s content moderation decisions to a new group called the Facebook Oversight Board, which will make decisions and influence precedents about what kind of content should […]

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President Trump’s Twitter accessed by security expert who guessed password ‘maga2020!’

President Trump’s Twitter accessed by security expert who guessed password ‘maga2020!’

A Dutch security researcher says he accessed President Trump’s @realDonaldTrump Twitter account last week by guessing his password: “maga2020!”. Victor Gevers, a security researcher at the GDI Foundation and chair of the Dutch Institute for Vulnerability Disclosure, which finds and reports security vulnerabilities, told TechCrunch he guessed the president’s account password and was successful on […]

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