The bookseller has boosted its BOPIS and curbside pick-up options. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

How Cuisinart rapdily re-purposed their e-commerce site. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

When we conducted our research for the 2020 State of B2B Influencer Marketing Report, we found what the most successful B2B marketers have in common. They: Have a Documented Influencer Marketing Strategy Engage in Always-On Influencer Engagement Have a Centralized Influencer Program Use Software to Identify Influencers Rely on Experts and Analysts Use Blogs as […]

The social media marketing week in review: A round up of news and announcements you may have missed. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

This is a syndicated post, view the original post here   Over the years, the concept of brand loyalty hasn’t changed, but a brand’s approach to customer loyalty and retention has. Customer loyalty is shifting to brands that deliver exceptional customer experiences using more relevant personalization. Whether a brand interaction occurs online, in-app, in-store, over […]

TikTok has won another battle in its fight against the Trump administration’s ban of its video-sharing app in the U.S. — or, more accurately in this case, the TikTok community won a battle. On Friday, a federal judge in Pennsylvania issued an injunction that blocked the restrictions that would have otherwise blocked TikTok from operating […]

With just days to go before the U.S. election, Facebook quietly suspended one of its most worrisome features. During Wednesday’s Senate hearing, Senator Ed Markey asked Facebook CEO Mark Zuckerberg about reports that his company has long known its group recommendations push people toward more extreme content. Zuckerberg responded that the company had actually disabled […]

The internet has become the go-to source for everything from trivia about celebrities to fixing our kitchen sinks. But AI SEO may be changing the way marketers help their sites rank high on search engine results pages (SERPs). Failure to rank may result in your business missing out on valuable search traffic. Which means far […]

Facebook today confirmed that it will be limiting the distribution of the hashtag “save our children.” Over the past several months, the phrase — and ones like it — have become associated with QAnon. These terms have served to provide a kind of innocuous cover for the popular online conspiracy theory. A spokesperson for the […]

In the not so distant past, I embarked on a journey to grow NeilPatel.com to 100,000 blog readers. At the end of every month, I shared my traffic stats and the changes I’d made. That storytelling strategy went on to help my blog reach over 100,000 views a month — in only about eight months. […]