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With hope for immunity on the horizon, please take our survey to help us understand how this changes your outlook for 2021. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

“Natural language processing” (NLP) sounds complicated, but its applications are simple. Chances are, you already use NLP dozens or even hundreds of times per day. For example: If you use predictive text on your phone, you’re using NLP. When you search for something on Google, you’re using NLP. If you ask a voice assistant like Alexa […]

How Google treats company navigational brand searches and the impact they can have on consumer perceptions. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

This former Google quality analyst explains the difference between Google’s algorithms, manual actions, quality and penalties. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Selling the COVID vaccine will require personalized and empathetic messaging. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Search marketing has matured in many ways throughout this pandemic year of 2020. At each shift and change along the journey, we’ve done our best to not only cover each twist and turn thoroughly, but to also offer insight and research-based strategy to help savvy B2B marketers meet the challenges this year has placed in […]

Platforms pivoted to accommodate advertising during a crisis and automation continued to be at the heart of paid search changes. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!