The Indian government has expressed strong objection to Twitter for classifying tweets by Indian politicians as “manipulated media,” and separately asked social media firms to remove posts that refers to an “Indian variant” of the coronavirus. The first notice comes two days after Twitter labeled a tweet from Sambit Patra, the spokesperson of India’s ruling […]

B2B Marketer Pain Points, Performance, and Priorities for the Year Ahead: B2B Marketing Monitor 54 percent of B2B brands face difficulty connecting with customers on the emotional level needed to increase brand engagement, while only 22 percent of B2B enterprises say they excel when it comes to customer experience (CX) — two of several findings […]

It’s easy to get caught up in the day-to-day operations of your email marketing program—rushing to get the next campaign out. It’s hard work! But if you’re on auto-pilot, you might neglect several strategic and structural areas of your program. While your marketing technology stack is advancing with new features, your marketing programs might not […]

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An Easier Way To Monetize Your Podcast written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Agnes Kozera In this episode of the Duct Tape Marketing Podcast, I interview Agnes Kozera. Agnes is the Co-Founder of Podcorn (Acquired by Audacy) and the previously Co-Founder of FameBit (Acquired by Google). Key Takeaway: […]

Remote work is no longer a faraway concept but rather the new reality for lots of teams today. In fact, working remotely has been seeing a steady upward trend for years— and even more so with all the changes 2020 brought along. With a remote team comes the need for remote work software to ensure […]

Amid a pre-recorded Partner Summit where Snap took users through a whole set of new tools for Snapchat users, creators and companies, Snap also threw in a “one more thing” at the end that shows the company, after a rocky start several years ago, is definitely not giving up on its hardware ambitions anytime soon. […]

If something is written about your brand online, you want to know about it, right? That’s even more true if it’s an authoritative source speaking about your brand and giving information to the public about what you sell, where you’re located, your hours, your website, and more. When Google shares information about your brand in […]