Monthly ArchivesApril, 2023 - Host2.us - Page 5

As a content marketer, it’s my job to take the axiom “no stupid questions” to heart. And when it comes to answering the question “What is content?” on a content marketing blog, you may think I’m stretching that skill to its limit. But you would be wrong! Content is often one of those words that […]

A full 87% of shoppers in the U.S. begin product searches online, with a majority turning to Google to find the answers they need. The path to purchase is non-linear, with multiple touches occurring across channels, devices, and locations. Providing potential customers with helpful content throughout this journey is the best way to build trust. […]

Google is looking into an issue in Merchant Center where some advertisers may see a “Circumventing systems” message in their ads. What’s going on. The glitch was first noticed and posted to Twitter by @ruthiebos. Hi @adsliaison , I wonder could you advise if there is a glitch at the moment with Google ads regarding […]

Being given direction over and over again without clarification or elaboration can be downright frustrating. We’re guilty of this in marketing. When we repeatedly suggest that authenticity is the secret sauce to writing amazing content, what are we actually saying? The word “authentic,” as the wise and witty Ann Handly argues, is a lovely but […]

Google is in the process of building an “all-new search engine” powered by its new A.I. technology while at the same time working on adding new A.I.-based features to its current search engine under the project name Magi. “The new search engine would offer users a far more personalized experience than the company’s current service, […]

Weekend Favs April 15 written by Felipe Orrego read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound […]

Loyalty programs are currently experiencing nothing short of a renaissance. Here are the six biggest trends we’re seeing with our Oracle CrowdTwist customers. Build your free WordPress website with Host2.us free hosting today!

Loyalty programs are currently experiencing nothing short of a renaissance. Here are the six biggest trends we’re seeing with our Oracle CrowdTwist customers. Build your free WordPress website with Host2.us free hosting today!

Twitter’s ad revenue recovery appears to be slower than its owner, Elon Musk, claimed earlier this week in an interview with the BBC. Data from research firms Sensor Tower and Insider Intelligence, as well as statements from multiple companies, indicate that many advertisers are not rushing back to the platform. Ad spend down roughly 20%. […]

Instagram has just introduced 4 new features for Reels, including: A dedicated destination to discover inspiration through trending audio and hashtags on Instagram Reels. Easier Reels editing Two new metrics to Reels insights: total and average watch times. Expanded availability of gifts on Reels to additional countries and incorporated a feature that allows creators to […]