Monthly ArchivesJuly, 2022 - Host2.us - Page 5

Top 10 Insights & Advice For Women Just Starting Out written by Sara Nay read more at Duct Tape Marketing https://app.fusebox.fm/embed/player.js About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic […]

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What does the future of B2B influence look like, and how will top global brands succeed with B2B influencer marketing in the push to 2023 and beyond? With the recent launch of our all-new 59-page 2022 B2B Influencer Marketing Research Report, there’s no better time to put these questions to some of the top B2B […]

A searchable Intstagram map was introduced today by Meta CEO Mark Zuckerberg via an Instagram Story.  This new map helps users discover popular local businesses and filter by categories, such as restaurants or hotels. Why we care. Google recently revealed that Instagram has become a serious competitor. Almost 40% of younger users (age 18-24) are […]

Does B2B influencer marketing work?  We asked marketers that question for our new 2022 B2B Influencer Marketing Report. The result: 86% said their programs were either moderately or very successful. But what’s more interesting is how the marketers we surveyed are defining success.  We tend to think of influencer marketing as a top-of-funnel tactic. While […]

Online reputation management companies offer to help you control your brand’s online presence and reputation. ReputationDefender has been in business since 2006 and is a notable player in the online reputation management space. However, is ReputationDefender worth it? Are there better alternatives? We dove in to find out how ReputationDefender stacks up against the fierce […]

Restaurants around the U.S. are under attack from negative reviews. The New York Times covered the newest scam, where people are leaving 1-star reviews for restaurants and then emailing saying that they have to send them a gift card before they’ll remove the reviews. Google’s response: “We’ve recently become aware of a scam targeting businesses […]

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On the heels of publishing our 2022 State of B2B Influencer Marketing research, there are many questions that go beyond what can be contained within a robust 59 page report. While we’re ready and happy to answer any of those questions at TopRank Marketing I also know there are many smart B2B marketing practitioners working […]

Weekend Favs July 16 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound […]