Daily ArchivesJuly 4, 2022 - Host2.us

When a customer interacts with your brand on your website, on social media channels, or in person, they should have a cohesive experience. From brand voice to visual identity, everything should be aligned with your company’s mission, values, and goals. This approach is called integrated marketing communications (IMC). As more and more customers use three […]

As our U.S. readers celebrate the Fourth of July holiday with summer gatherings and fireworks, B2B influencer marketing is generating its own fireworks, having taken on significantly increased importance since the pandemic began. We’ll soon be releasing our official 2022 State of B2B Influencer Marketing Research Report — nearly 60 pages filled with the latest […]