Yearly Archives2021 - Host2.us - Page 200

Last year I finished up my fifth full year as a B2B marketer. A lot has changed in that half decade. When I started, there was a growing movement: “B2B marketing doesn’t have to be boring.”  Now we’ve finally moved on to, “B2B marketing can’t afford to be boring.” We’ve finally acknowledged that B2B buyers […]

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After removing a video in which President Trump praised a violent group of his supporters who broke into the U.S. Capitol building, Facebook is rolling out a new set of rules in response to the day’s shocking events. Both Facebook and Instagram also announced that the president would be locked out of posting to his […]

The marketing and advertising industry is a fast-paced industry. With technology evolving rapidly, people have found it more convenient to do their shopping and other transactions online. With digital interactions overtaking in-person activities, this shift in people’s lifestyles means one thing for businesses — they need to pivot fast. Failure to do so can only […]

Whether you manage a call center or an inside sales team, you know the importance of reliable call recording software. Recording calls help businesses gather valuable analytics, record customer interactions for training, stay in compliance, and manage sensitive call data at scale. It also makes sure you’re constantly measuring your outreach efforts and increasing your […]

The Ultimate Guide to Finding and Hiring a World-Class Marketing Manager written by Kyndall Ramirez read more at Duct Tape Marketing When you first start your business, you’re wearing every hat—you’re overseeing every single aspect of the company: Accounting, check.  Sales outreach, add it to your to-do list. Administrative work, it’s not going to do […]

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YouTube has reversed a controversial ban on the account of TalkRadio, a News Corp-owned UK national radio station that covers news and current affairs. The station revealed yesterday its channel had been removed from YouTube but said it had not been provided with an explanation for the suspension. YouTube – A statement from talkRADIO. Listen […]

Most B2B marketers in 2021 are busier than ever due to the pandemic, remote work challenges, and increased expectations to show results. Thankfully, keeping pace with the swift changes marketers face today are a whole slew of tools tasked with streamlining busy marketing efforts. We’ll take a look at some of these helpful tools for […]

There are an infinite number of ways to design an email marketing campaign. From simple, plain-text messages to interactive extravaganzas powered by HTML and CSS or AMP for Email and everything in between. But how do you design emails that get people to take action? How do you design emails that actually convert? While there […]