Daily ArchivesMarch 26, 2021 - Host2.us

Last October as Slack was preparing for its virtual Frontiers conference, the company began thinking about different ways people could communicate on the platform. While it had built its name on being able to integrate a lot of services in a single place to alleviate the dreaded task-switching phenomenon, it has been largely text-based up […]

What does it take to be a successful marketer? Turns out we don’t have to guess because someone’s already done the research. Fractl used IBM’s Watson Personality Insights API from 2019 to pick out the key traits and characteristics of 20 of the world’s most prominent marketing leaders (I even made the list!). According to […]

Everyone in the project management space has heard of Scrum. But even though this project management methodology is so popular, there’s a lot of confusion surrounding the term. If you’re considering implementing Scrum with your team and projects, you need to have a firm grasp of how it works. This guide will walk you through […]

Retailers are constantly reinventing themselves to meet consumer expectations and technology innovations, but the global pandemic has accelerated the retail industry’s change of pace. A McKinsey study found that consumers are reconsidering the stores they frequent, the brands they purchase, the way they shop, and how much they spend. “…Out-of-home engagement improved from late sprint […]

Actionable data storytelling strategies from Nancy Duarte at MarTech Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

It’s a pay-to-play world. From social media to Google Ads, companies invest thousands of dollars a month into paid ads. However, there’s a lurking metric you might not be tracking: your PPC churn rate. When it comes to paid ads, most marketers and business owners track metrics like click-through rate (CTR), quality score, and cost […]

Instagram Announces That Stories Drafts are Coming Soon Facebook-owned Instagram will roll out a new scheduling option that will provide a helpful change for digital marketers who are using the native Instagram Stories interface, the firm recently announed. Social Media Today B2B Highlights From “The CMO Survey” 51.3 percent of B2B marketers said they were […]

Also we covered new Search Console features, Google Ads types and Microsoft Ads controls. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Plus, a major adtech acquisition Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!