Power in Precision with Account-Based Marketing
BMC Software’s Dani Scherer, Sr Director of Business Operations, and Ankit Sharma, Sr. Manager of Marketing Operations, recently took part in Power in Precision: How BMC Engages Top Accounts. During this webinar, they discussed how to implement successful account-based marketing (ABM) programs and how BMC engages their top tier accounts using Oracle CX. They talked […]
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