How to Boost Your Content Marketing Efforts By Planning Ahead

How to Boost Your Content Marketing Efforts By Planning Ahead

They say two heads are better than one, but we say the more the merrier — especially when it comes to bringing you actionable tips and insights to fuel your digital marketing efforts. That’s why we’re proud to announce our “Collective Wisdom” series. Throughout the series, we’ll be bringing you insights, tips, and perspectives from […]

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Instagram’s founders are reportedly resigning from Facebook

Instagram’s founders are reportedly resigning from Facebook

Eight years after launching Instagram and six years after selling it to Facebook, Instagram co-founders CEO Kevin Systrom and CTO Mike Krieger are leaving the company, according to The New York Times. The founders apparently did not give a reason for their departure when they informed the company today that they’re resigning and that they’ll […]

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Enterprise B2B Influencer Marketing Interview: Dr Konstanze Alex, Dell

Enterprise B2B Influencer Marketing Interview: Dr Konstanze Alex, Dell

Within the world of B2B influencer marketing, there are a handful of brand experts who have been charting a course within large enterprise organizations for the rest of us to follow. One of those pathfinders is Dr. Konstanze Alex (@konstanze), Head of Corporate Influencer Relations at Dell. My first experience with Konnie was several years […]

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Marketing in the Age of the Connected Customer Experience – 3 Questions Marketers Must Answer

Marketing in the Age of the Connected Customer Experience – 3 Questions Marketers Must Answer

1. Every vendor claims to provide a data-driven marketing solution. What’s changed in the marketing landscape, and how can you stay competitive?  Within the last decade, marketing has evolved to become one of the most data-driven professions anywhere. Savvy marketers are championing rich data as the foundation to executing personalization at scale. Personalizing the customer […]

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