How Data Insights Can Lead Your B2B Content Marketing Strategy

How Data Insights Can Lead Your B2B Content Marketing Strategy

There’s little doubt among seasoned B2B content marketers that strategy is the key to success. In fact, according to the 2019 B2B Content Marketing Report produced by Content Marketing Institute (CMI) and MarketingProfs, the most successful content marketers (65%) are far more likely to have a documented strategy than their less successful peers (14%). The […]

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Tinder doubles down on its casual nature, as Match invests in relationship-focused Hinge

Tinder doubles down on its casual nature, as Match invests in relationship-focused Hinge

Tinder has never really shaken its reputation among consumers as a “hook up” app, instead of one designed for more serious dating. Now, it seems Tinder is planning to embrace its status as the default app for younger users who aren’t ready to settle down. According to Match Group CEO Mandy Ginsberg, speaking to investors on […]

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