Snapchat launches Spectacles V2, camera glasses you’ll actually wear

Snapchat launches Spectacles V2, camera glasses you’ll actually wear

Photos, not just video. No yellow ring alerting people to the camera. Underwater-capable. Classier colors with lighter lenses. Prescription options. Faster syncing. And a much slimmer frame and charging case. Snapchat fixed the biggest pain points of its Spectacles camera sunglasses with V2, which launch today for $150. The company only sold 220,000 pairs of […]

Read More »
Picking Up the Pieces: How Companies Rebuild Brands Post-Crisis

Picking Up the Pieces: How Companies Rebuild Brands Post-Crisis

Every company makes mistakes every now and then. It’s inevitable. Whether it’s a marketing campaign that falls flat and generates backlash, a serious collapse in services or a faulty product, it’s bound to happen sometime. Careful vigilance will prevent many of these disasters before they explode, but eventually one will get through and everything will […]

Read More »