Yearly Archives2018 - Host2.us - Page 117

Content marketing is an absolute necessity for brand survival in 2018. You’re on the right track if you are currently creating and distributing content. But for those of you not seeing results from these marketing campaigns, it can be frustrating. If you’re putting so much time and effort into this, why aren’t you seeing results? […]

Even a magic SEO wand will not get a web page to rank if the page has not been indexed. Contributor Janet Driscoll Miller suggests that making sure web pages can be indexed is key during an SEO audit. The post The first steps of your SEO audit: Indexing issues appeared first on Search Engine […]

While Bumble BFF and Hey! Vina help adult women find new friends, there isn’t a social network dedicated to young women. But Brooke Chaffin and Catherine Connors are looking to change that with the introduction of Maverick, a social network that connects young girls with female mentors to express their creativity in a safe space. […]

Report: Social media use is increasing despite privacy fears 3.3 billion people worldwide use social media, an increase of some 100 million over the first three months of 2018, according to new report data from Hootsuite and We Are Social, despite a spate of recent privacy fears surrounding Facebook and other social companies. The Next […]

I’m in the business of helping companies use tech to drive better customer interactions. I help companies earn more customers. The most common way people employ me is to help them build content marketing projects, expand their existing ones, or in general, turn their marketing, sales, and communications efforts into something more effective. Well guess […]

Makers of Modern Marketing: Bence Gazdag Welcome back to the Makers of Modern Marketing at Oracle! A new blog series dedicated to the drivers, architects, and risk-takers behind marketing at Oracle to give readers a peek into how they are applying our own products to drive innovation and build the future of digital marketing. This […]

Contributor Jacob Baadsgaard takes a look at why intent is an important part of keyword research and explains how to use Google to guide your SEM and SEO keyword strategies so you’re not losing time or money. The post Intent-based keyword research: Let Google be your guide appeared first on Search… Please visit Search Engine […]

When pitching to new clients, business is rarely won based on the ability to tactically execute. It’s usually talking about how we will use data, or be able to deliver better than our competitors with whatever the latest thing might be. There is nothing wrong with that approach, as you would expect that any agency […]

High level CRM questions you can ask to gain deeper customer understanding and actionable insights To truly gain an understanding of your customers and to talk to them on a much more personal level, you need to ask the right questions of your data. Like an onion, once you peel away the first layer, there […]

Polish up your apples for another week of content marketing school. 🙂 This week combined ways you can excel as a writer and a marketer. On Monday, Stefanie Flaxman wrote about a seeming paradox — how can we be prolific enough to succeed as professional writers and continue to improve our craft at the same […]