Yearly Archives2017 - Host2.us - Page 42

Google AdWords is a staple platform for the vast majority of digital marketing strategies. However, marketers need to get things right from the outset to avoid costly inefficiencies. This guide will provide everything you need to know to get an AdWords account up and running, and set for success.  The digital marketing industry has grown […]

In the early 90s, you started hearing about the Internet but brushed it off. Blockchain is that same experience coming to you again. Only this time, you can get ahead and learn a bit more before you feel like you’re ten or more years behind everyone else. I went looking for ways that people are […]

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is […]

I’m a content writer, not a graphic designer. My job is to make the words dance, to convey useful information in an entertaining way. As such, for a long time visuals were just an afterthought for me. Yeah, a blog needs a header image. So after I’m done writing I’ll slap something on there, check […]

Here are the notes from the Chris Brogan Media broadcast for 10/16/17. (You can watch this on my Facebook account). This live video was all shot using Ecamm Live (client), the best way to do Facebook Live for Mac. Continue Reading The post CBM101617 appeared first on chrisbrogan.com. Build your free WordPress website with Host2.us […]

Contributor Kristopher Jones explains how SEOs should be changing their practices to keep up with trends in the way Google evaluates web pages. The post How machine learning levels the SERP playing field appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us […]

Here’s an idea. Sit back and watch your business grow without spending money or putting in too much effort. Sounds too good to be true? User-generated content, also known as UGC, is an excellent way to promote your business. This promotional concept will help you get customers without spending any money. These are the top […]

Tactics don’t necessarily fail because they’re bad. They fail because of the context around them. The customer segment was off. The timing was bad. Or the attempt was half-assed. It all works. SEO works. Facebook ads work. Conversion optimization works. But the degree to which they deliver depends wildly on other factors. And the only […]

“The man in constant fear is every day condemned.” – Publilius Syrus, c. 50 BC Addressing change and encouraging change are what our Transformation Services team pitches. We don’t create change; we simply help people understand how to deal with it. Without change, our team wouldn’t even exist. Without change, the world wouldn’t have Netflix. […]

TopRank Marketing’s Joshua Nite made his debut on the speaker circuit this past weekend at the 8th annual Minnesota Blogger Conference held at Concordia University in St. Paul. Charming the crowd with his unique brand of wit, creativity, mad content marketing expertise, and numerous “cats with hats” references, Josh delivered a The Good Place-themed presentation […]