Yearly Archives2017 - Host2.us - Page 24

As a savvy marketer, it’s our sincere hope you never start a campaign without a dedicated landing page for sending your paid traffic to. But — as you know — the job isn’t over once a landing page is created. Your real opportunity is in understanding how your page performs. Beyond tracking standard performance measures […]

Facebook has rolled out four new tools for brands to find and advertise to people around the world. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

If you’ve read MarketingExperiments for any length of time, you know that most of our marketing experiments occur online because we view the web as a living laboratory. However, if your goal is to learn more about your customers so you can practice customer-first marketing and improve business results, don’t overlook other areas of customer […]

After a three year partnership with Yahoo, Mozilla has switched their default search provider for Firefox back to Google. The post Mozilla drops Yahoo search for Google with new Firefox Quantum browser release appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us […]

 Twitter has been under fire lately (slash always) for its methods to deal with harassment and abuse on its platform. In an effort to provide some insight into its thinking, Twitter has added some new articles to its help center that detail how the company reviews and enforces rules, as well as the factors it […]

These days, just about anyone can create and send out email campaigns to their list of prospects. But just because it’s nearly push-button simple to do, doesn’t mean it always gets the results you want. And if your beautifully-designed, precisely-formatted and succinctly-written email went over like a lead balloon, it doesn’t mean the end of […]

This is Part 2 of my blog series on crafting and executing killer demand gen strategies. In Part 1, I discussed building out various personas to target, as well as how to craft the right creative. Now let’s chat through how to actually target these personas! Both Google Display Network and Facebook have great audience targeting […]

Here are the notes from the Chris Brogan Media broadcast for 11/14/17. (You can watch this on my Facebook account). The goal of these posts is that there are trends and ideas here that might impact your business now or soon. Think on the stories here and look for ways to adjust your business accordingly. […]

If continually bombarded with data and technology, it can at first feel overwhelming. Despite initially creating confusion soon after its introduction, we then realize the benefits of a new technology. From there, it leads to a new norm, helping us understand our own intentions and behaviors. At first, we had millions of data points. However, we […]

This post is by ProBlogger Writing Expert Ali Luke You’ve finished your post, and you breathe a sigh of relief. After a quick edit you publish it to your blog, and wait for the comments, tweets, shares, or any sort of feedback. But once again, you get nothing. There may as well be no-one reading […]