Daily ArchivesMay 17, 2017 - Host2.us

Websites don’t always work. You create them with one thing in mind. And then the opposite happens. People are supposed to click-through. And yet they stall. The worst part, is that you don’t always know why. It’s hard to explain to bosses. It’s difficult to justify to clients. Thankfully, there are a few techniques to […]

SEO doesn’t discriminate. For brands that “get it” and have the know-how and resources, the coveted first page rankings are ripe for the picking. But let’s be honest. SEO is back-breaking and often mind-numbing work. With a plethora of continually growing ranking factors and algorithm updates, staying on top is a daunting task. But it […]

I’ve been with Listrak over 17 years, from the very early days of digital marketing. In that time, I’ve seen it all and done it all – from a technology and marketing perspective. The recent surge of terms, such as artificial intelligence, machine learning and predictive analytics, on the popular scene has me interested. And […]