Daily ArchivesMarch 21, 2017 - Host2.us

Beyond A vs. B: How to get better results with better experiment design

• 21 March 2017
• by: host2admin
• in: Uncategorized
• note: no comments

Reading Time: 7 minutes You’ve been pushing to do more testing at your organization. You’ve heard that your competitors at ______ are A/B testing, and that their customer experience is (dare I say it?) better than yours. You believe in marketing backed by science and data, and you have worked to get the executive team […]

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