Filing: Snap paid $124M for Fit Analytics as it gears up for a bigger e-commerce push

Filing: Snap paid $124M for Fit Analytics as it gears up for a bigger e-commerce push

Earlier this year we reported on how Snap had acquired Berlin-based Fit Analytics, an AI-based fitting technology startup, as part of a wider push into e-commerce services, specifically to gain technology that can help prospective online shoppers get a better sense of how a particular item or size would fit them. A 10-Q filing from […]

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How to Use Amazon Posts to Promote Your Products

How to Use Amazon Posts to Promote Your Products

If you’re serious about digital marketing, you’ve likely spent thousands of dollars on testing, experimenting, and workshopping only to find that you simply aren’t reaching your target audience. That’s where Amazon Posts comes in. Amazon is doing more than just integrating social with online retail. Their Posts initiative reimagines what social media marketing could be, […]

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