Daily ArchivesMay 5, 2023 - Host2.us

Email marketing has changed dramatically over the past decade—and will continue to evolve over the next decade, driven by 3 trends: tighter privacy restrictions, better omnichannel orchestration, and more machine learning and AI. Build your free WordPress website with Host2.us free hosting today!

Instagram just revealed that it would rebrand branded content ads as partnership ads, offering new methods for brands and creators to collaborate on advertising efforts. How partnership ads work. Partnership ads enable advertisers to expand content originating from a creator or other partner’s account, facilitating broader collaboration. The updated advertising format allows advertisers to promote […]

A strong brand bolsters marketing efforts. From being just another provider, it transforms you into a business your audience wants to buy from. You might not think about brand building’s relationship with organic search. After all, SEO‘s primary goal is getting brands into the top spots in Google for non-branded search terms. Let’s dig into […]

More pressure on B2B marketers to prove ROI 41 percent of U.S. and U.K. B2B marketers have said that they have faced increased pressure to prove return on investment (ROI), with some 86 percent also having said that intent data turns marketing qualified leads (MQL) into sales accepted leads (SAL) — two of several findings […]

More pressure on B2B marketers to prove ROI 41 percent of U.S. and U.K. B2B marketers have said that they have faced increased pressure to prove return on investment (ROI), with some 86 percent also having said that intent data turns marketing qualified leads (MQL) into sales accepted leads (SAL) — two of several findings […]