How to Use Guerrilla Marketing in Paid Social Ad Strategy

How to Use Guerrilla Marketing in Paid Social Ad Strategy

For many years, traditional marketing offered brands the choice of print, TV, or radio advertising if they wanted to get the word out about a new product or initiative. By the 1980s and 1990s, as advertisements flooded all media channels, companies began to realize standing out would require offering something different. Consumers started seeing brand interactions […]

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