5 Tips for Prioritizing Human Connections in Marketing Automation

5 Tips for Prioritizing Human Connections in Marketing Automation

Empathic marketers put themselves in their customers’ place to understand what their needs and pain points are. Marketers use those insights within their marketing automation efforts to connect with customers on a human, relatable level when they: #1 Personalize 91% of consumers are more likely to interact with brands that provide relevant content to them. Take […]

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LinkedIn launches Stories, plus Zoom, BlueJeans and Teams video integrations as part of wider redesign

LinkedIn launches Stories, plus Zoom, BlueJeans and Teams video integrations as part of wider redesign

With the employment market remaining sluggish as the world continues to struggle with COVID-19, a company that has built its popular businesses largely around recruitment is launching a redesign that pushes engagement in other ways as it waits for the job economy to pick up. LinkedIn, the Microsoft-owned site now with 706 million registered users, […]

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Twitter-backed Indian social network ShareChat raises $40 million

Twitter-backed Indian social network ShareChat raises $40 million

ShareChat, an Indian social network that focuses entirely on serving users in non-English languages, said on Thursday it has raised $40 million from a clutch of investors after the Indian startup added tens of millions of new users in recent months. The five-year-old Bangalore-based startup said Dr. Pawan Munjal, chief executive and chairman of giant […]

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