Daily ArchivesJune 26, 2020 - Host2.us

Games and esports analytics firm Newzoo released its highly cited annual report on the size and state of the video gaming industry yesterday. The firm is predicting 2020 global game industry revenue from consumers of $159.3 billion, a 9.3% increase year-over-year. Newzoo predicts the market will surpass $200 billion by the end of 2023. Importantly, […]

As advertisers pull away from Facebook to protest the social networking giant’s hands-off approach to misinformation and hate speech, the company is instituting a number of stronger policies to woo them back. In a livestreamed segment of the company’s weekly all-hands meeting, CEO Mark Zuckerberg recapped some of the steps Facebook is already taking, and […]

Digital asset management (DAM) software is a single source for organizing, sharing, tracking, and distributing all of a company’s digital assets. A digital asset can be defined as any document, image, video, audio file, visual, animation, or any other piece of media content. This software is commonly used to manage marketing materials and different types […]

The company says it will combat hate speech and voter suppression. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

With call analytics, inbound calls can be tracked to their marketing source at the keyword and campaign levels, and followed through the conversion funnel to identify the most profitable campaigns. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

We have entered an entirely new and higher stakes era of digital activism. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

The social media marketing week in review: A round up of news and announcements you may have missed. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

The 10 Traits B2B Buyers and Managers Value Most in Salespeople 42 percent of B2B buyers value active listening when it comes to interacting with salespeople, according to recently-released survey data from LinkedIn (client), while 38 percent value problem solving, 38 percent confidence, and 34 percent who said that they value relationship building skills. MarketingProfs […]

“How to be authentic.” People talk to me about authenticity a lot because they pay me the “compliment” that I am authentic. First, I don’t think it’s a good pursuit: learning how to be authentic. Second, I feel there’s a better goal: how to be brave. Because when people talk about authenticity, what they really […]

For most, LinkedIn Ads works best if you focus on getting people into your funnel — not on getting them to buy today. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!