Digital Marketing News: Predictive Analytics, Blockchain and Email Marketing Industry Report

Digital Marketing News: Predictive Analytics, Blockchain and Email Marketing Industry Report

Predictive Analytics: Predicting Customer Behavior to Improve ROI As marketers, we’re always trying to stay ahead of the curve. But, does that curve factor in what customers or clients are looking for? This infographic shows us how predictive analytics can help do just that. Business 2 Community IAB sets up Blockchain Working Group for advertising […]

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Facebook and Twitter play bigger role in Congressional election-hacking probe

Facebook and Twitter play bigger role in Congressional election-hacking probe

 As Congressional investigations into Russia’s role in manipulating the election for U.S. president deepens, tech companies are assuming a more central role in the inquiries. Both Twitter and Facebook are stepping up their efforts to cooperate with Congressional investigations into Russian interference with last year’s presidential election. Read More Build your free WordPress website with […]

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CBM092117

CBM092117

Here are the notes from the Chris Brogan Media broadcast for 09/21/17. (You can watch this on my Facebook account). This live video was all shot using Ecamm Live (client), the best way to do Facebook Live for Mac. Continue Reading The post CBM092117 appeared first on chrisbrogan.com. Build your free WordPress website with Host2.us […]

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Branding as a Framework for Customer Experience Management

Branding as a Framework for Customer Experience Management

In today’s digital, social, and app-driven economy; companies face an increasingly complex environment when it comes to managing their customer experience. Customer touch points are diversifying — spanning apps, websites, social platforms, chats, advertisements, live events, physical locations, virtual and augmented reality and more — making it more important than ever for brands to develop […]

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LinkedIn Native Video: What Works, What Doesn’t, What Marketers Need to Know

LinkedIn Native Video: What Works, What Doesn’t, What Marketers Need to Know

Video content is eating the internet. It started with video-specific platforms like YouTube and Vimeo. Then Twitter and Facebook added support for live and pre-recorded video. Now these insatiable moving pictures are becoming serious business: LinkedIn now supports native video. What would compel a buttoned-down, professional networking site like LinkedIn to embrace video? Simply put, […]

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