Inconvenience to Opportunity: How to Tackle the Customer Engagement Gap

Inconvenience to Opportunity: How to Tackle the Customer Engagement Gap

We’re living in a new reality. For decades, companies dictated their interaction with consumers. Brands chose how they would communicate and when to deliver messages. However, the consumer climate has dramatically changed. Technology has enabled and empowered customers to control the types of conversations they have with companies. The rising issue is that most companies […]

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